top of page
Consol Glass B2B

Consol Glass B2B

Concept Key Visual

FILL UP ON SUMMER DELIGHTS - GENERIC

FILL UP ON SUMMER DELIGHTS - GENERIC

Sasol Delight - Summer Promotion combo

FILL UP ON SUMMER DELIGHTS - LIFESTYLE

FILL UP ON SUMMER DELIGHTS - LIFESTYLE

Sasol Delight - Summer Promotion combo

FILL UP ON SUMMER DELIGHTS - GENERIC

FILL UP ON SUMMER DELIGHTS - GENERIC

Sasol Delight - Summer Promotion combo

FILL UP ON SUMMER DELIGHTS - LIFESTYLE

FILL UP ON SUMMER DELIGHTS - LIFESTYLE

Sasol Delight - Summer Promotion combo

Brand South Africa_KV - Ports

Brand South Africa_KV - Ports

Concept Key Visual

Brand South Africa_KV - Square Mile

Brand South Africa_KV - Square Mile

Concept Key Visual

Brand South Africa_KV - Malls

Brand South Africa_KV - Malls

Concept Key Visual

Brand South Africa_KV - Tourism

Brand South Africa_KV - Tourism

Concept Key Visual

InnuScience Industrial Cleaner B2B Concept KV - Restaurants

InnuScience Industrial Cleaner B2B Concept KV - Restaurants

Concept Key Visual

InnuScience Industrial Cleaner B2B Concept KV - Public Sector

InnuScience Industrial Cleaner B2B Concept KV - Public Sector

Concept Key Visual

InnuScience Industrial Cleaner B2B Concept KV - Retail

InnuScience Industrial Cleaner B2B Concept KV - Retail

Concept Key Visual

InnuScience Industrial Cleaner B2B Concept KV - Warehousing

InnuScience Industrial Cleaner B2B Concept KV - Warehousing

Concept Key Visual

InnuScience Industrial Cleaner B2B Concept KV - Hotels

InnuScience Industrial Cleaner B2B Concept KV - Hotels

Concept Key Visual

InnuScience Industrial Cleaner B2C Concept Key Visual

InnuScience Industrial Cleaner B2C Concept Key Visual

Concept Key Visual

InnuScience Industrial Cleaner B2C Concept Key Visual

InnuScience Industrial Cleaner B2C Concept Key Visual

Concept Key Visual

Airports Company South Africa

Airports Company South Africa

COVID-19 SAFETY FLYER

MTN Fibre to Home

MTN Fibre to Home

Nutriwel Mooka Super Mageu

Nutriwel Mooka Super Mageu

Mageu with nutrients to give you long lasting energy so you can get through the day.

Nutriwel Mooka Super Mageu

Nutriwel Mooka Super Mageu

Mageu with nutrients to give you long lasting energy so you can get through the day.

#AfricaAgainstEbola

#AfricaAgainstEbola

Ebola was bringing Africa to its knees, a cause was born uniting everyone in the fight against Ebola. Artists, production houses, advertising agencies gave their time to create communication on various platforms to rallied anyone and everyone for a donation that assist in the fight against Ebola. The end is near yet in-the-meantime the fight against Ebola is being funded through a campaign started by MTN. United we will fight!

Ndim'lo. Indlamu.

Ndim'lo. Indlamu.

Brewed from culture and tradition, Indlamu Sorghum Beer wanted to speak a familiar language to the market. To introduce Indlamu Sorghum Beer, as in true African culture where one has to introduce themselves by reciting their "Isthakazelo" which is a powerful prose paying tribute to a clan name, their origins, achievements etc. It was only respectful to launch Indlamu Sorghum Beer with a Isthakazelo of its own and was translated into four of South Africa's languages.

MTN8 Champions

MTN8 Champions

In every soccer derby between Kaizer Chiefs and Orlando Pirates, one team has to walk away with bragging credentials. This time around Izinja zegame (top dogs of the game) was a befitting tribute to the victor.

PERONI Chef at Home Experience

PERONI Chef at Home Experience

It’s a chilled afternoon between 2pm – 4pm at our protagonist’s house. The host is treating his guests to a private, exclusive Chef at Home Experience. The Peroni man has a taste for the finer things in life, and this is why he’s organised Wamu, the Peroni chef, to prepare delicious Apertivo for his guests. You see guests enjoying a crisp, distinctive Peroni either from a Peroni bottle or glass. The Peroni man exudes confidence and effortless style wherever he is.

PERONI VIP Party

PERONI VIP Party

We’re at an exclusive address between 4pm – 6pm. The host has invited his friends over for a VIP party. The mood is lively yet relaxed and the partygoers all look stylish. At this juncture, our protagonist arrives. He’s not the host of the party, but he’s treated like he is. He walks through the house and out into the pool area where he makes a grand entrance with a branded retro cooler in hand.

PERONI VIP Draught Experience

PERONI VIP Draught Experience

The venue is an upmarket, stylish status bar between 8pm – 9pm. The ambiance is relaxed and sophisticated. This is where stylish, cosmopolitan people meet and catch up over a crisp, distinctive Peroni Draught. At this point, the Peroni man walks into the bar after freshening up at home. He heads towards the Reserved Section where his friends are seated. He turns heads as he walks through towards the reserved table where he’s friends are eagerly waiting for him.

PERONI Yacht

PERONI Yacht

The Peroni man knows how to really live it up. Today, he’s invited some of his close friends over for a sundowner cruise on the Peroni yacht. It’s late afternoon between 4pm – 7pm. The view that the guests are enjoying is breathtaking and so is the image of the sunset. Accompanying them on the cruise is a Peroni retro cooler that’s packed with cold Peroni cans, so we know it’s going to be smooth sailing.

PERONI Ice Bucket

PERONI Ice Bucket

It’s a sunny, chilled Saturday afternoon at the Peroni man’s house. He’s just has called over his friends to his place to hangout and catch up. Of course, Peroni is the drink of choice. The Peroni guy fills up the stylish Allessi ice bucket with Peroni bottles and ice. He puts the ice bucket down on the wooden deck overlooking the crystal blue, opens a Peron bottle, takes a sip as he waits for the gents to arrive.

PERONI Blade

PERONI Blade

Our protaginist has just returned home from work. Today was a good day because he just wrapped up a lucrative work project. He walks into his upmarket, modern home and makes a stop at kitchen where he takes out a cold Peroni bottle from the fridge. He also takes out a Peroni branded blade and heads to his lounge. He sits down on his designer couch, opens the Peroni bottle and puts down the blade. He takes a long, refreshing sip of the Peroni reflects back on the day.

PERONI Cufflinks

PERONI Cufflinks

Today, the Peroni guy has landed a new client. Instead of a night out with the boys, he decides to have a quiet, chilled out at his home. He grabs a cold Peroni from his bar fridge and heads to the lounge. He sits down, opens a Peroni and takes a long, refreshing sip. The protagonist takes another sip, and another until he eventually puts down the bottle. Our protagonist then removes his elegant wrist watch, which he places just behind the Peroni bottle. Here’s to the good life.

PERONI Sunglasses

PERONI Sunglasses

After knocking off from work, our Peroni guy decides to meet up with a good friend at a nearby status bar. The barman sees the Peroni guy walking in and immediately pours him a Peroni Draught, his favourite drink. As per Peroni’s serving ritual, the barman places the draught on a branded napkin. The Peroni guy takes a seat, puts down his designer sunglasses onto the bar counter and takes a long sip of the Peroni draught.

PERONI Retro Cooler

PERONI Retro Cooler

Our protagonist is hosting another yacht cruise on the Peroni yacht. It’s been a great afternoon cruise with good company and great weather. Accompanying the group of friends is a retro cooler packed with cold Peroni cans. We capture the picturesque moment of the Peroni retro cooler sitting stylishly on the deck of the Peroni yacht, while the host and his guests grab some apertivo from inside the boat.

SARS Launch Press Ad

SARS Launch Press Ad

In more cases than one, people procrastinate filing their taxes every year, and when asked why, the answer is normally “Eish”. This year we defined what eish meant in ‘tax terms’ and how any taxpayer can take the eish out of taxeishion by filing early to avoid penalties, also by using eFiling.

SARS Campaign

SARS Campaign

In more cases than one, people procrastinate filing their taxes every year, and when asked why, the answer is normally “Eish”. This year we defined what eish meant in ‘tax terms’ and how any taxpayer can take the eish out of taxeishion by filing early to avoid penalties, also by using eFiling.

SARS Voluntary Disclosure Programme

SARS Voluntary Disclosure Programme

When it comes to taxes, especially the people with secrets not shared with the tax authority, are said to have skeleons in their tax closet. The campaign gave an opportunity for them to share these secrets to avoid prosecution and penalty fees.

SARS Voluntary Disclosure Programme

SARS Voluntary Disclosure Programme

With every ailment, there is a cure and for every other tax default problem, there is only one cure - Voluntary Disclosure Programme (VDP). The campaign aimed to offer a cure to all taxpayers with tax default ailments, so they can avoid prosecution and penalty fees.

Joburg Zoo

Joburg Zoo

To see an exotic animal, one would have to travel across continents, which brings numerous challenges of it’s own. So why not go to Joburg Zoo instead?

MaxFresh Point of Sale Poster

MaxFresh Point of Sale Poster

Colgate Max Fresh toothpaste introduced itself into the Kenyan market in a fresh way. We challenged the general public to take their mouth to the max!

MaxFresh Point of Sale Poster

MaxFresh Point of Sale Poster

Colgate Max Fresh toothpaste introduced itself into the Kenyan market in a fresh way. We challenged the general public to take their mouth to the max!

MaxFresh Point of Sale Poster

MaxFresh Point of Sale Poster

Colgate Max Fresh toothpaste introduced itself into the Kenyan market in a fresh way. We challenged the general public to take their mouth to the max!

Alvaro non-alcoholic drink

Alvaro non-alcoholic drink

There is always that group of friends that enjoy the moments in life without excluding their favourite beverage.

Standard Bank AFCON Sponsorship

Standard Bank AFCON Sponsorship

Most of the top scoring stars in the European Soccer Leagues are from Africa. A message to the world that Africa’s time is here from Standard Bank, the only African sponsor.

Standard Bank Funeral Plan

Standard Bank Funeral Plan

YOU JUST NEVER KNOW To change this behaviour and to get people to consider a funeral plan from Standard Bank, we placed our message in areas where it was most receptive, hijack hotspots.

Adidas - Kopanya

Adidas - Kopanya

KOPANYA A seTswana word for ‘coming together’. It was a proposal for the Adidas ‘together I am strong’ campaign with a uniquely African flavour. Kopanya is of the belief that when we come together with whatever we have, impossible is nothing.

Adidas - Kopanya

Adidas - Kopanya

KOPANYA A seTswana word for ‘coming together’. It was a proposal for the Adidas ‘together I am strong’ campaign with a uniquely African flavour. Kopanya is of the belief that when we come together with whatever we have, impossible is nothing.

Adidas - Kopanya

Adidas - Kopanya

KOPANYA A seTswana word for ‘coming together’. It was a proposal for the Adidas ‘together I am strong’ campaign with a uniquely African flavour. Kopanya is of the belief that when we come together with whatever we have, impossible is nothing.

Adidas - Kopanya

Adidas - Kopanya

KOPANYA A seTswana word for ‘coming together’. It was a proposal for the Adidas ‘together I am strong’ campaign with a uniquely African flavour. Kopanya is of the belief that when we come together with whatever we have, impossible is nothing.

I.C.U

I.C.U

A letter to parliament advising on a solution to the after effects of part floor crossing.

VISA

VISA

Energizer Lithium

Energizer Lithium

POWER TO THE PEOPLE A tactical print ad that ran on Human Rights Day to commemorate a highly historical day in South Africa.

Marvin M. Mugabe

®

© 2024 Marvin M. Mugabe.

 

 

Johannesburg, South Africa

bottom of page